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by Mike Zazaian October 9, 2006 - 11:49am, 4 Comments

Wii Console and Accessory Pricing Leaked

According to information leaked from CompUSA, Nintendo’s Wii will remain the only profitable console over the next generation of gaming.

Information leaked by CompUSA puts the cost of each Wii console at $ 237.50 US, while the retail price will be set at $249.99 US. Although the profit margin is just over $12 US, it’s enough to solidify the Wii as the only console unit that will bring its manufacturer a profit for each item sold. Conversely, Microsoft is taking a hit of $126 for every Xbox 360 it sells, while Sony will lose between $200 and 400 per console, depending on the sales price.

Along with the pricing for the console, the CompUSA spec sheet indicated the pricing, listed as RETAIL/COST, for a number of other goodies for Nintendo’s Wii:

WII CONSOLE - 249.99 / 237.50
WII REMOTE CONTROL - 39.99 / 32.00
WII POINTS CARD - 24.99 / 17.00
WII CLASSIC CONTROLLER - 19.99 / 14.50
WII NUNCHUK CONTROLLER - 19.99 / 14.50
WII GPAK ORGANIZER&TRAVEL - 29.99 / 18.95
WII RAYMAN RAVING RABIDS - 49.99 / 41.2
WII THE LEGEND OF ZELDA:TW - 49.99 / 40.00
WII RED STEEL REVOLUTION - 49.99 / 41.22

As indicated above Nintendo, as Microsoft and Sony, will be making a much heftier margin on the accessories and games for the Wii. While the 5 percent profit margin on the actual Wii console isn’t staggering, Nintendo’s thankful that they’re not losing money as their competitors are. That’s not to say that the Xbox 360 and Playstation 3 won’t make a profit with their own respective goodies, games and accessories. But by not taking a hit on each console and maintaining lower production costs, Nintendo will be able to distribute more consoles than either of the others. By selling more consoles they’ll be able to sell more goodies, and by selling more goodies, they can produce more consoles at lower costs, which in turn allows them to sell even more goodies. And so on.

Here are some spy shots obtained by engadget that show Wii kiosks and display units stacked in a CompUSA warehouse. Take a good look, because with the way these are going to sell it may be the last chance to see them before a second Wii shipment in 2007.

[via engadget]

Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution
Surreptitious photos of the Wii in distribution